IT'S A CONSTRUCTION ANAYLSIS

This is the original picture that i have taken, I used the conventional strip lighting to make the picture appear 'key light'. Plus making the model wear a watch has connotations of wealth and money. I had taken the picture from a low angle to suggest superiority, Also the glaze is directly at the viewer to make a connection with them. The 'model' has his arms crossed this doesn't welcome the reader so this is another superiority suggestion. The tie leads the eye to the models face.

As i deleted the original ' green tie' Dewhurst, THIS WILL HAVE TO DO!!! i deleted the background by cropping around the model, this leaves less to erase. The by lightening the picture by going to 'enhance' then 'adjust lighting' this is so the magic eraser is easier to select and delete against the contrasting colours. Then when it is close enough to the model being closest to the model and the white back ground using the 'magnetic lasso' to select the minor interferences and delete them. When it is as close as it can be you can use a smaller rubber to get rid of tiny details.

I changed the tie by selecting the magnetic lasso and going around the top of the tie above the arms. Then by using the 'selection brush' to select the rest of the tie. Then when it has been selected i went to 'enhance' then to adjust colour, then replace the colour. I replaced the colour to blue to go with our masthead theme and this also makes the model stand out more.